Using Internet Marketing to Sell Your Home

Thursday, November 1, 2012

Using Internet Marketing to Sell Your Home

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We live in a digital age. With the internet, people can access your listing from anywhere on the planet. That’s why, if you are selling your home, you must have it presented on the web in the best way possible. I’m going to discuss how to do this.

The Web and Information

92% of homebuyers are online looking for their next home. When a potential buyer walks through the door of your home, this is now considered the second visit for a buyer. The first occurs online. In the real estate realm, the internet has become a font of information. School information, tax information, nearby points of interest, and other information is available at the tips of a potential buyer’s fingers. With up-to-the minute updates of real estate and building trends, anyone can be knowledgeable of their current market. This means buyers have become savvier than ever before. In order to cater to a smart buyer, you must provide them with as much information as possible, making the offer look even more enticing.

Presentation

Buyers can become intimate with a property before even stepping foot on its street. “Curb appeal” in real estate refers to how your house looks on first glance. A strong curb appeal will give any potential buyer a great first impression. However, that first impression rarely occurs on site anymore. That’s why, as a seller, your home needs strong “screen appeal.” By posting professional pictures online and conducting a virtual, guiding video tour, you can make anyone fall in love with your home with the click of a mouse.

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By having a strong marketing presence online, you can get a leg up on the competition and get your home sold much more quickly without weeks or even months of open houses. Please feel free to contact me for more information.

Andy Sachs at (203) 727-8621 or Andy.sachs@cbmoves.com

About Andy

As one of the Nation's top 1% performing real estate agents, my team and I pride ourselves on the results we generate for our clients. Having spent several successful years in corporate America in sales, marketing, new product development, licensing, branding and management I was able to successfully translate these skills into real estate sales. My background is fundamentally different than the average agent. I treat my clients and their homes with a personal touch while also understanding how to fully market and promote them.

Andy Sachs
The Around Town Team
Keller Williams

Newtown, Connecticut

203-727-8621
AndySachs@Kw.com
thearoundtownteam.com

Andy Sachs and The Around Town Team Testimonials

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testimonials from happy clients

Christine - “He strategically priced my house and that definitely exceeded my expectations."

Cathy - "I really like Andy because he does a good job, he’s thorough, and he’s too the point. He was successful in selling our home for about the asking price and he was willing to meet the contractor when we needed repairs since we were 2 and a half hours away. We had a good experience and I would highly recommend Andy to anyone that needs a Realtor!"

Joe - "We had really good results with Andy. He was very honest about what my house was worth and he was always involved. He kept me up-to-date with weekly emails about who was looking at my property and the statistics on how they were looking at it. I was never in the dark! He is one the best agents I’ve ever met!"

Ashley - "I couldn’t have asked for a better real estate agent. Andy is very knowledgeable in his field and he really helped us find our dream home. He was always willing to work around our schedule and the communication was always open. It was a delightful experience to have worked with the Around Town Team, they are one of the best!"

Mike - "Andy did anything I could have possibly wanted. He would met us when we needed him to meet us and he always made himself available to us. Andy really helped us through every step of the process, including all of the paperwork. He did a great job and I’d give his number to anyone!"

TJ - "It was pretty seamless form the time we started working with Andy, he really understood what we were looking for and was able to work within the budget we had in place. He was able to work around our schedule and he really looked out for our best interested. When we had our bid thrown out, Andy guided us through that process and was able to help us from a comparable home that still met our criteria. It was a really good decision that we listened to Andy’s advice."

Chris - "They were excellent! When we were selling, we listed it on a Monday and it was sold that Tuesday! When we were purchasing we were looking for foreclosures so he had to take me out multiple times to look at homes. We ended up looking at a lot of houses that we didn’t end up getting but it never deterred him, he just kept going and finding more for me to look at."

Kara - "I was able to sell my condo and purchase a new home, and it was seamless with Andy’s help. He was able to recommend people to me, like a lawyer or a mortgage broker. Whenever I called him, he answered right away. When we were closing on the new house, we had some issues with the seller, and he was immediately on the phone and alleviating that issue. He is a fabulous real estate agent to work with, and I would highly recommend him to anyone!"